As your listing agent, I will work closely with you to achieve the
best results for the sale through the following steps that will be customized for you and your home:

Discuss the big picture including:

•   Why you want to sell

•   Your goals, timeline and expectations

•   Your plans after selling 
   

Discuss the state of your local market including:

•   The current market in your neighborhood

•   The supply of inventory and days on market

•   The active (competition) listings, properties under contract
  and those that have recently sold

•   A suggested list price for your home 

 

Discuss how to position your home for sale/listing including:

•   If improvements/repairs and staging are needed

•   Recommend necessary vendors and set appointments for estimates

•   Coordinate and time all vendor work based on listing schedule

 

Prepare your home for marketing by:

•   Customize a marketing plan and timeline

•   Hire a professional photographer 

•   Prepare property brochures

•   Expose your listing on my social media, company websites

•   Create email marketing

•   List the property online in the Multiple Listing Service and         syndicate on hundreds of other search sites

•   Host broker caravan and public open houses

•   Manage and schedule your property showings

•   Expose your property to prospective buyers

•   Expose your property to all the local agents in Southern California

 

While your home is on the market:

•   Show and sell the features of your home

•   Follow up with buyers agents

•   Summarize showings and open house feedback for you

•   Ensure your home is ready to show

 

Receiving offers and negotiations:

•   Summarize and explain all offers for you

•   Make sure the buyers are well qualified financially

•   Prepare counter offers with your terms

•   Assist you in choosing the strongest and best offer

 

Upon accepting an offer and opening escrow:

•   Open escrow and make sure the buyer's earnest money is   deposited

•   Coordinate inspections and order applicable reports

•   Deliver disclosures to the buyer's agent

•   Meet buyer's appraiser (if applicable) and provide strong
  comparable sales

•   Work in conjunction with the buyer's agent and lender (if    applicable)

•   Facilitate the escrow and ensure all the contingency
  removals and all timelines are on schedule for closing

 

Closing escrow:

•   Assist you with moving resources

•   Remind you to cancel/transfer services and utilities

•   Provide final documentation 

•   Be available if questions arise 

•   Hopefully work together again!